Wandrd launches magnetic strap system with mechanical lock
Wandrd’s $39–$69 magnetic strap system combines guided alignment with a mechanical lock, four camera links and a conversion kit after 2½ years of development.
By Olivia Hart
Wandrd’s Magnetic Camera Strap System is now available through the company’s website at $39–$69, following more than two and a half years of development, according to the company.
What changes in the connector?
Quick-release camera straps are not new, as the source notes. Wandrd’s claim to distinction lies in separating guidance from retention: an internal magnet draws a Torus Link towards the CoreLock, and a self-centering shape helps align it before spring-loaded locking buttons secure the joint under tension.
The magnetic stage is meant to guide the connector into place, not to be the mechanism carrying the camera. Wandrd says users can connect or release the system with one hand, while detachment requires a deliberate dual-pinch on both sides of the connector.
For its own materials, Wandrd chose PA66 fiberglass-reinforced nylon rather than metal. The company says it offers “strength without adding unnecessary weight” while avoiding hard metal surfaces that could scratch camera equipment. It also developed its own connector hardware, Liquid Nylon Tubular Webbing, Torus Links and Torus Mounts rather than relying on off-the-shelf strap fittings.
That is a more substantial programme than adding quick-release clips to existing webbing, though the source supplies no independent load or durability figures. Its engineering argument is specific; its proof will have to come from use.
Can one strap move between cameras?
Each of the two neck straps includes four Torus Links, enough for photographers to leave one connector on each of several camera bodies. Once those links are installed, the same strap can move between bodies by engaging or releasing the CoreLock, without repeatedly changing the attachment hardware.
For wildlife and sports photographers moving between focal-length setups, that removes one transfer step; for users carrying separate bodies for photography and video, it offers the same modular arrangement. The practical claim is straightforward: fewer strap changes, not a new way of taking the picture.
Wandrd calls the links “low-profile connectors” intended to remain on the camera, rather than becoming hardware the photographer must remove between uses. Each link also carries a three-zone wear indicator: black for good condition, yellow when replacement is needed and red when it should no longer be used.
Which format fits which camera?
The system offers three carrying formats, and their measurements explain their intended roles. The 30 mm (1.2-inch) Magnetic Camera Strap is the widest and is aimed at heavier camera equipment and extended shooting sessions.
The Magnetic Camera Strap Lite uses 15 mm (0.6-inch) webbing, exactly half the width of the 30 mm model, for compact cameras and lighter everyday setups. The Magnetic Wrist Strap also measures 15 mm (0.6 inches), but places the connection on the wrist.
All three models use the same CoreLock attachment system and come in Black, Wasatch Green and Wandrd Red. Both neck-strap versions also provide on-body storage: each can clip to itself when disconnected from a camera, keeping the webbing secured and out of the way during handheld shooting.
Can existing straps join the system?
Existing straps can enter the system through Wandrd’s DIY Magnetic Kit, which converts compatible third-party straps to CoreLock. Wandrd says the kit works with many leather straps, OEM camera straps and other existing designs, allowing users to retain their preferred material or design while changing the camera attachment.
What does the system cost?
The announcement lists five prices:
- 30 mm Magnetic Camera Strap: $69.
- 15 mm Magnetic Camera Strap Lite: $49.
- Magnetic Wrist Strap: $39.
- Four additional Torus Links: $13.
- DIY Magnetic Kit: $29.
The source cannot settle one number. Its adaptation section says the DIY kit’s price “has not yet been announced,” while its closing price list gives $29; the source does not say which figure supersedes the other. The $13 pack of four Torus Links adds attachment points for more cameras or alternative strap configurations.
Does the design do more than tidy a familiar workflow?
On the evidence supplied, Wandrd has addressed a narrow but genuine problem: moving one strap among several prepared bodies while keeping magnetic alignment away from the load-bearing lock. The custom webbing and mounts extend that idea across the system, and the three-zone wear indicator gives users a visible maintenance cue rather than leaving connector life to guesswork.
Yet the most revealing choices remain untested in the announcement. No cycle counts, load ratings or independent wear results are provided for the CoreLock, PA66 housing, self-centering link or indicator, and the company’s explanations of weight and scratch protection are claims rather than comparative measurements.
The system’s future will turn on durability evidence and a coherent DIY-kit price, not on the magnet.
Key points
- Wandrd says the system followed more than 2½ years of development.
- The three strap models cost $69, $49 and $39.
- Each neck strap includes four Torus Links with black, yellow and red wear zones.
- The 30 mm strap is twice as wide as the two 15 mm options.
- The DIY kit is listed at $29, although another part of the source says pricing was not announced.
Source: PetaPixel
Olivia Hart
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Staff writer covering people, launches and day-to-day practice in Photography exhibitions, photographers, photo books, festivals and awards at Lens Gazette.
